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Developed by renowned industry innovator Gail Federici and cosmetics chemist Dr. Joe Cincotta, Color Wow is the hottest new brand that will revolutionise your hair colouring regime. Dreaded roots and re-growth will become a thing of the past - without the need for peroxide! The products are simple, fast and effective, creating total colour clarity, vibrancy and richness. But above all, they deliver wow.

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